@font-face{font-family:"Instrument Serif";src:url(fonts/instrument-serif-latin-400-normal.woff2) format("woff2");font-display:swap}
@font-face{font-family:"Instrument Serif";font-style:italic;src:url(fonts/instrument-serif-latin-400-italic.woff2) format("woff2");font-display:swap}
@font-face{font-family:Manrope;font-weight:400;src:url(fonts/manrope-latin-400-normal.woff2) format("woff2");font-display:swap}
@font-face{font-family:Manrope;font-weight:600;src:url(fonts/manrope-latin-600-normal.woff2) format("woff2");font-display:swap}
@font-face{font-family:Manrope;font-weight:800;src:url(fonts/manrope-latin-800-normal.woff2) format("woff2");font-display:swap}
@font-face{font-family:"Plex Arabic";font-weight:400;src:url(fonts/ibm-plex-sans-arabic-arabic-400-normal.woff2) format("woff2");font-display:swap}
@font-face{font-family:"Plex Arabic";font-weight:600;src:url(fonts/ibm-plex-sans-arabic-arabic-600-normal.woff2) format("woff2");font-display:swap}
@font-face{font-family:"Reem Kufi";font-weight:700;src:url(fonts/reem-kufi-arabic-700-normal.woff2) format("woff2");font-display:swap}

/* Brand tokens: swap --ember / --sand once the logo colours arrive */
:root{
  --bg:#0e0e0e; --bg2:#171717; --ink:#f3f0e9; --mute:#b8b3aa; --line:#2b2b2b;
  --ember:#ff4e00; --sand:#ff8a4c; --on-ember:#171717;
  --knock-bg:#0e0e0e; --knock-ink:#fff; --knock-blend:multiply;
  --display:"Instrument Serif",Georgia,serif; --body:Manrope,system-ui,sans-serif;
  --gut:clamp(16px,4vw,56px); --x:50%; --y:50%;
  color-scheme:dark;
}
:root[data-theme=light]{
  --bg:#f3f0e9; --bg2:#e8e3d8; --ink:#171717; --mute:#4f4b45; --line:#d5cfc3;
  --ember:#ff4e00; --sand:#b23600; --on-ember:#171717;
  color-scheme:light;
}
:root[dir=rtl]{--display:"Reem Kufi","Plex Arabic",serif;--body:"Plex Arabic",Manrope,sans-serif}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{background:var(--bg);color:var(--ink);font:400 1.125rem/1.7 var(--body);overflow-x:clip;transition:background .5s,color .5s}
a{color:inherit}
img,video{display:block;max-width:100%}
em{font-style:italic;color:var(--ember)}
[dir=rtl] em{font-style:normal}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:absolute;inset-inline-start:16px;top:8px;transform:translateY(-300%);z-index:100;background:var(--ember);color:var(--on-ember);padding:.6rem 1rem;border-radius:99px}
.skip:focus{transform:none}
:focus-visible{outline:2px solid var(--ember);outline-offset:3px}

/* film grain */
.grain{position:fixed;inset:-50%;z-index:90;pointer-events:none;opacity:.07;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  animation:grain 1s steps(6) infinite}
@keyframes grain{0%{transform:translate(0,0)}50%{transform:translate(-4%,3%)}100%{transform:translate(3%,-2%)}}

/* custom cursor (fine pointers only) */
.cursor{position:fixed;left:0;top:0;z-index:95;pointer-events:none;display:none}
.cursor span{display:block;width:34px;height:34px;margin:-17px 0 0 -17px;border:1.5px solid var(--ember);border-radius:50%;transition:width .25s,height .25s,margin .25s,background .25s}
.cursor.big span{width:84px;height:84px;margin:-42px 0 0 -42px;background:color-mix(in srgb,var(--ember) 18%,transparent)}
@media (pointer:fine){.cursor{display:block}}

/* top bar */
.bar{position:fixed;inset:0 0 auto;z-index:50;display:flex;align-items:center;gap:1.5rem;padding:14px var(--gut);
  background:color-mix(in srgb,var(--bg) 70%,transparent);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-bottom:1px solid color-mix(in srgb,var(--line) 60%,transparent)}
.mark{display:flex;align-items:center;gap:.7rem;line-height:1;text-decoration:none;letter-spacing:.32em;font:800 1.15rem/1 Manrope,sans-serif}
.mark-s{font-size:.7rem;letter-spacing:.78em;margin-top:5px}
.nav{display:flex;gap:1.6rem;margin-inline:auto}
.nav a{text-decoration:none;font-size:1rem;font-weight:600;position:relative;padding:.3rem 0}
.nav a::after{content:"";position:absolute;inset:auto 0 0;height:1.5px;background:var(--ember);transform:scaleX(0);transform-origin:left;transition:transform .35s}
.nav a:hover::after{transform:scaleX(1)}
.tools{display:flex;gap:.6rem}
.pill{font:600 1rem/1 var(--body);color:var(--ink);background:transparent;border:1px solid var(--line);border-radius:99px;padding:.7rem 1.1rem;cursor:pointer;text-decoration:none;display:inline-flex;align-items:center;gap:.5rem;min-height:44px;transition:border-color .3s,background .3s}
.pill:hover{border-color:var(--ember)}
.pill.icon{padding:0;width:44px;justify-content:center}
.pill svg{width:20px;height:20px;fill:none;stroke:currentColor;stroke-width:1.6}
.pill .moon{fill:currentColor;stroke:none}
[data-theme=dark] .pill .sun,[data-theme=light] .pill .moon{display:none}
.pill.small{min-height:40px;padding:.5rem .9rem}

/* HERO */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:center;padding:96px var(--gut) 40px;isolation:isolate}
.hero-stage{position:relative;overflow:hidden;border-radius:28px;background:#0e0e0e}
.hero-video,.hero-lens{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.hero-knock{position:relative;background:var(--knock-bg);color:var(--knock-ink);mix-blend-mode:var(--knock-blend);
  display:flex;flex-direction:column;justify-content:center;padding:4% 4% 5%;font:400 clamp(4rem,12.5vw,13.5rem)/.92 var(--display);letter-spacing:-.02em;text-transform:none}
.hero-knock .it{font-style:italic;padding-inline-start:12vw}
[dir=rtl] .hero-knock{font-family:"Plex Arabic",sans-serif;font-weight:600;font-size:clamp(2.8rem,9vw,9.5rem);line-height:1.25}
[dir=rtl] .hero-knock .it{font-style:normal}
.hero-lens{clip-path:circle(0 at var(--x) var(--y));transition:clip-path .5s cubic-bezier(.2,.8,.2,1)}
.hero-stage.lit .hero-lens{clip-path:circle(clamp(90px,14vw,210px) at var(--x) var(--y));transition:clip-path .12s linear}
.hero-copy{display:grid;grid-template-columns:1fr auto;gap:2rem;align-items:end;padding-top:2.2rem}
.eyebrow{display:flex;align-items:center;gap:.6rem;font-size:1rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--sand)}
[dir=rtl] .eyebrow{letter-spacing:0}
.rec{width:10px;height:10px;border-radius:50%;background:var(--ember);box-shadow:0 0 0 0 var(--ember);animation:rec 1.6s infinite}
@keyframes rec{70%{box-shadow:0 0 0 10px transparent}}
.lede{max-width:46ch;font-size:clamp(1.125rem,1.5vw,1.3rem);color:var(--mute);margin-top:.6rem}
.cta-row{display:flex;gap:.8rem;flex-wrap:wrap}
.btn{display:inline-flex;align-items:center;min-height:52px;padding:0 1.6rem;border-radius:99px;background:var(--ember);color:var(--on-ember);font:700 1.05rem/1 var(--body);text-decoration:none;transition:transform .25s,background .3s;will-change:transform}
.btn.ghost{background:transparent;color:var(--ink);border:1px solid var(--line)}
.btn.ghost:hover{border-color:var(--ember)}
.hint{position:absolute;z-index:2;inset-inline-end:24px;top:20px;font-size:.875rem;color:#f3f0e9;opacity:.8;letter-spacing:.08em;text-transform:uppercase;pointer-events:none}
@media (pointer:coarse){.hint{display:none}}

/* TICKER */
.ticker{display:flex;align-items:center;gap:1rem;padding:1.4rem var(--gut);border-block:1px solid var(--line);overflow:hidden}
.ticker-track{display:flex;flex:1;overflow:hidden;mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.ticker ul{display:flex;flex-shrink:0;list-style:none;animation:tick 28s linear infinite}
.ticker li{font:italic 400 clamp(1.8rem,3.4vw,3rem)/1 "Instrument Serif",serif;padding-inline:1.6rem;white-space:nowrap}
.ticker li::after{content:"✦";font-style:normal;font-size:.5em;color:var(--ember);padding-inline-start:3.2rem;vertical-align:middle}
.ticker.paused ul{animation-play-state:paused}
[dir=rtl] .ticker-track{direction:ltr}
@keyframes tick{to{transform:translateX(-100%)}}

/* SECTION HEADS */
section{scroll-margin-top:80px}
.sec-head{padding:0 var(--gut);margin-bottom:2.4rem}
.tc{font:600 .95rem/1 ui-monospace,Menlo,monospace;color:var(--ember);letter-spacing:.1em;margin-bottom:1rem}
h2{font:400 clamp(2.8rem,7vw,6.4rem)/.95 var(--display);letter-spacing:-.015em}
[dir=rtl] h2{line-height:1.25}
.sec-sub{color:var(--mute);margin-top:1rem;max-width:52ch}

/* WORK STRIP */
.work{padding:clamp(80px,12vw,160px) 0 60px}
.strip{display:flex;gap:clamp(16px,2vw,28px);overflow-x:auto;padding:20px var(--gut) 30px;scroll-snap-type:x proximity;scroll-padding-inline:var(--gut);scrollbar-width:thin;scrollbar-color:var(--ember) transparent;cursor:grab;perspective:1200px}
.strip.dragging{cursor:grabbing;scroll-snap-type:none}
.reel{flex:0 0 clamp(240px,24vw,340px);scroll-snap-align:start;cursor:pointer}
.reel-frame{position:relative;aspect-ratio:9/16;border-radius:18px;overflow:hidden;background:var(--bg2);transform-style:preserve-3d;transition:transform .5s cubic-bezier(.2,.8,.2,1),box-shadow .5s;
  box-shadow:0 20px 50px -30px #000}
/* sprocket holes, film strip style */
.reel-frame::before,.reel-frame::after{content:"";position:absolute;top:0;bottom:0;width:14px;z-index:2;pointer-events:none;
  background:repeating-linear-gradient(to bottom,transparent 0 10px,color-mix(in srgb,var(--bg) 85%,transparent) 10px 20px);opacity:0;transition:opacity .4s}
.reel-frame::before{left:6px}.reel-frame::after{right:6px}
.reel:hover .reel-frame::before,.reel:hover .reel-frame::after{opacity:.9}
.reel video,.reel img{width:100%;height:100%;object-fit:cover;transition:transform .8s}
.reel:hover video,.reel:hover img{transform:scale(1.04)}
.reel:hover .reel-frame{box-shadow:0 30px 70px -30px color-mix(in srgb,var(--ember) 70%,transparent)}
.reel:not(.still) .reel-frame .play{position:absolute}
.reel h3{font:600 1.25rem/1.3 var(--body);margin-top:1rem}
.reel p{color:var(--mute);font-size:1rem;line-height:1.55}
.drag-hint{padding:0 var(--gut);font-size:.875rem;color:var(--mute);letter-spacing:.08em;text-transform:uppercase}

/* SERVICES */
.services{padding:clamp(80px,12vw,160px) 0;position:relative}
.svc-list{list-style:none;border-top:1px solid var(--line);margin:0 var(--gut)}
.svc{display:grid;grid-template-columns:5rem 1fr;gap:1rem;padding:2rem 0;border-bottom:1px solid var(--line);transition:padding .4s,color .3s}
.svc-n{font:600 1rem/1 ui-monospace,Menlo,monospace;color:var(--ember);padding-top:1rem}
.svc h3{font:400 clamp(2rem,4.6vw,4rem)/1.05 var(--display);transition:transform .45s cubic-bezier(.2,.8,.2,1)}
[dir=rtl] .svc h3{line-height:1.4}
.svc p{color:var(--mute);max-width:56ch;margin-top:.6rem}
.svc:hover h3{transform:translateX(1.2rem);color:var(--ember)}
[dir=rtl] .svc:hover h3{transform:translateX(-1.2rem)}
.svc-float{position:fixed;left:0;top:0;width:220px;aspect-ratio:3/4;border-radius:14px;overflow:hidden;pointer-events:none;z-index:40;opacity:0;transform:translate(-50%,-50%) scale(.6) rotate(-6deg);transition:opacity .3s,transform .4s cubic-bezier(.2,.8,.2,1)}
.svc-float.on{opacity:1;transform:translate(-50%,-50%) scale(1) rotate(-3deg)}
.svc-float img{width:100%;height:100%;object-fit:cover}
@media (pointer:coarse){.svc-float{display:none}}

/* PROCESS */
.process{padding:clamp(80px,12vw,160px) 0;background:var(--bg2)}
.timeline{display:grid;grid-template-columns:repeat(4,1fr);margin:0 var(--gut);position:relative}
.timeline::before{content:"";position:absolute;top:22px;inset-inline:0;height:1px;background:linear-gradient(90deg,var(--ember),var(--sand),transparent)}
.step{padding-inline-end:2rem;position:relative}
.step-tc{display:inline-grid;place-items:center;width:44px;height:44px;border-radius:50%;background:var(--bg);border:1px solid var(--ember);color:var(--ember);font:600 1rem/1 ui-monospace,monospace;position:relative}
.step h3{font:400 2rem/1.1 var(--display);margin:1.4rem 0 .5rem}
[dir=rtl] .step h3{line-height:1.5}
.step p{color:var(--mute)}

/* CONTACT */
.contact{padding:clamp(100px,14vw,200px) var(--gut);text-align:center;display:flex;flex-direction:column;align-items:center;
  background:radial-gradient(60% 50% at 50% 60%,color-mix(in srgb,var(--ember) 16%,transparent),transparent 70%)}
.contact h2{max-width:16ch}
.mail{display:inline-block;margin-top:2.6rem;font:400 clamp(1.7rem,5.4vw,5rem)/1.1 "Instrument Serif",serif;text-decoration:none;border-bottom:2px solid var(--ember);padding-bottom:.3rem;word-break:break-all;will-change:transform}
.mail:hover{color:var(--ember)}
.contact-links{margin-top:2rem;display:flex;gap:.8rem;flex-wrap:wrap;justify-content:center}

.foot{display:flex;justify-content:space-between;flex-wrap:wrap;gap:1rem;padding:28px var(--gut);border-top:1px solid var(--line);color:var(--mute);font-size:1rem}

/* VIEWER */
.viewer{margin:auto;border:0;background:transparent;max-width:min(92vw,520px);width:100%;overflow:visible}
.viewer::backdrop{background:rgba(5,4,3,.88);backdrop-filter:blur(8px)}
.viewer video{width:100%;max-height:84vh;border-radius:18px;background:#000}
.viewer .close{position:absolute;top:-56px;inset-inline-end:0;color:#fff;border-color:#fff4}

/* reveal on scroll */
.rv{opacity:0;transform:translateY(40px);transition:opacity .9s,transform .9s cubic-bezier(.2,.8,.2,1)}
.rv.in{opacity:1;transform:none}

@media (max-width:900px){
  .nav{display:none}
  .tools{margin-inline-start:auto}
  .hero-copy{grid-template-columns:1fr}
  .timeline{grid-template-columns:1fr 1fr;row-gap:2.6rem}
  .timeline::before{display:none}
}
@media (max-width:560px){
  .hero{padding-top:84px}
  .hero-stage{border-radius:20px}
  .hero-knock{font-size:clamp(3.2rem,17vw,6rem);padding:8% 5% 9%}
  .timeline{grid-template-columns:1fr}
  .svc{grid-template-columns:3rem 1fr}
  .mark{font-size:1rem}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important;scroll-behavior:auto!important}
  .rv{opacity:1;transform:none}
}
[dir=rtl] .hero-knock,[dir=rtl] h2,[dir=rtl] .mark,[dir=rtl] .tc{letter-spacing:0}

.mark-icon{width:34px;height:auto;flex:none;transition:transform .5s cubic-bezier(.2,.8,.2,1)}
.mark:hover .mark-icon polygon{transform:rotate(-8deg);transform-origin:132px 107px;transition:transform .4s}
.mark-txt{display:flex;flex-direction:column}
.mark-s{color:var(--ink);opacity:.8}
:root[data-theme=light] .tc,:root[data-theme=light] .svc-n,:root[data-theme=light] .step-tc{color:var(--sand)}